Thirteen years ago, I started writing a book. Originally it was intended as a “consumer awareness guide” for people who wanted a website built for them, so that they’d know what questions to ask their agency or developer.
I never published the first edition.
Over time, the book evolved into a place where I’d document my own learnings. I’m a back-end developer originally, so had to educate myself in UX, SEO, content, and website optimization.
It feels ripe now; I’m no longer ashamed to put it out there.
WEBSITES, AS SEEN BY HUMAN EYES
WEBSITES, AS SEEN BY SEARCH ENGINES
CONTENT AS PRODUCT
DESIGN FOR CREDIBILITY, USABILITY, & CONVERSION
BUILD AN INFORMATION ARCHITECTURE
THE NEED FOR SPEED
I’m publishing it chapter by chapter as my time allows — tell me what you think: