Hello this is Gulshan Negi
Well, I am a software developer and have developed many web applications and games in various programming languages. Nowadays, I am learning about SEO, whose basic aim is to rank your content on top of the SERP, and according to some articles about lead generation, it is also responsible for attracting your customers. My concern is that, is SEO and lead generation are related to each other ?
Thanks
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If you’re not in the search engines then how will people find you?
Good thing is most search engines are smart enough to know what is legitimate content for specific searches, but it can take some time for them to index you.
Some people argue search engines purposely throttle some domains, while favouring others - and there’s probably some truth in this. Some have stated that when they tried Google Adwords that their organic search position fell and they’ve felt this is because Google know you are willing to pay so will push you in that direction.
I do think it’s crazy that when you search for some companies the first paid/sponsored listing is the company that should come up organically anyway! Do these companies just like chucking money away? 
In my opinion, SEO isn’t just about getting people to visit your site; it’s about converting them into paying customers. That’s where lead generation comes in. By implementing strategic tactics like compelling calls-to-action, lead magnets, and targeted landing pages, you can capture the interest of your website visitors and guide them through the conversion funnel.
Well in terms of SEO, if your website is not visible to the targeted customer, who is interested in your services, then you will miss the opportunity to gain business & loose potential customers. People have a short attention span, & majority of people only click on the top 1-3 results on SERP(Search engine results page). Target is be on top page 1 of SERP, as well as in top 3 to gain organic & premium traffic who is targeted enough & ready to convert.
Same thing happens in services business as well, until & unless we are running paid advertisement to gain top position but it requires spending of $ to generate a sale.
If some one is looking for 5g integration services or plans, if he searched that on google he can find his relevant results.
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I noticed a huge difference once I started focusing more on link building for SEO. Getting good backlinks made my site show up higher in search results, and that meant a lot more people visiting who were actually interested in what I offer. It felt way more natural than just running ads because the traffic was consistent and way cheaper over time. Definitely worth putting time into.