One challenge with industry-specific CRMs is the lack of standardisation.
Each has its own API (from modern REST APIs to legacy FTP servers) with different data structures, formats (JSON, XML, CSV), and documentation (or lack of)… without the proper architecture, it can turn into a spaghetti-code nightmare.
In this article, we’ll explore how Elixir « behaviours » helped us connect our real estate auction platform to multiple CRMs, without sacrificing maintainability and scalability!