Marketing and sales intelligence with Elixir at PepsiCo

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PepsiCo is one of the world’s leading food and beverage companies serving more than 200 countries and territories around the world. Today Elixir is used at varying capacities inside PepsiCo by six different teams. This article explores how the Search Marketing and Sales Intelligence Platform teams adopted and use Elixir to buil...

Get the full details here: Marketing and sales intelligence with Elixir at PepsiCo - The Elixir programming language